Last week, I had the pleasure of teaching lettering at a fabulous event at the Summit at Fritz Farm, “Women, Whisky and Writing”. It was co-hosted by Maker’s Mark and it was in honor of International Women’s Day.
Maker’s Mark was started by Bill Samuels, but his wife, Margie Samuels was instrumental in its success. She was a calligrapher who designed the typography used for the Maker’s Mark logo and the actual maker’s mark on the bottle, which is the SIV and star circle logo that can be seen on the bottles. She is also the one who came up with the idea to hand dip each of the bottles in wax. Her design ideas can still be seen on the packaging of the bottles.
For the event, the Summit provided yummy snacks from some of its Barn vendors. Whiskey Bear bar also served a custom cocktail for the event, which featured Maker’s Mark. Guests also took home an adorable Margie Samuels enamel pin, Maker’s Mark journal and pen.
After snacking and learning a little bit about Maker’s Mark’s history, attendees got started working on their lettering. I created a custom worksheet for the event to help them learn to letter so they could beautifully address an envelope. Maker’s Mark provided an adorable card that said, “Mark my words, you made your Mark.” Attendees were encouraged to write a quick note to a woman who had helped to inspire or encourage them. Their addressed envelopes turned out so fabulous!
This is the fifth lettering event that I have taught at the Summit. Each one of them has been filled with the most amazing students and I love all of the events out at the Summit. But, the events sell out quickly, so make sure you follow the Summit on Facebook to get updates and information about all events there.
